Sales Force

Question 1

Conduct some independent research on Sales Force. Write a 2-3 page paper with information on the following.

• What is SalesForce? What are some of the applications that it offers?
• What are the hardware and software requirements for them?
• Offer at least one example workplace scenario and environment for where SalesForce would be the best option to use and why?
• Explain how it would be used for this environment. Include the personnel, business processes, hardware and data that would be involved in its use and why?

Be sure to use APA format and cite all sources.

Question 2

OPTION #1: CAR DEALERSHIP DATA SYSTEM

You are a sales manager for a car dealership who wants to effectively target potential customers. Write a paper that details how you would create a data system to reach potential customers and addresses the following questions:

• What kind of data would you find helpful in populating your system?
• What sources would you find helpful in the selection process? What ethical considerations must be part of this process?
• What BI tools would you utilize to manipulate that data in order to establish trends and patterns that can help you target potential buyers? (Hint: If you suggest spreadsheet as a tool, you should provide snapshots of your activities, like tables, formulas, or other tools.)

Your paper should be two pages in length (excluding cover and reference pages) and supported by a minimum of three academic sources.