Rhetorical Strategies


Let’s do an Aristotelian rhetorical analysis of a political ad together:

  • Watch the following ad and discuss the rhetorical strategies the ad employs.
  • Identify any appeals to Ethos, Pathos, or Logos. What is the dominant appeal in the ad? Look for visual rhetoric.
  • How do the appeals relate to each other? How would you summarize the argument that the ad makes?
  • 200 words min.


Does society have a right to legally define who can and cannot get married in the United States? This is a general question, NOT one focusing primarily on same-sex marriage. Please be sure to use an example to clarify your position.

The purpose of this assignment is to have you critically analyze a current topic relevant to child and family development professionals from a broad and general perspective.


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