International Business

Question description

** do not use big companies such as Apple **

Part One: Module 04 Discussion – Strategic Alliances — Due 12/4/17

(Only 150 Words)

Strategic alliances, whether through joint ventures or partnerships, enable organizations to attain some of the advantages and overcome some of the disadvantages of the purely in-house or spin-off options of product development.

For your discussion complete the following:

  • Identify two companies that have created a strategic alliance.
  • Describe and analyze their situation including their failure or success and the country(ies) involved.

Part Two: 04 Written Assignment – Strategizing Globally

Some factors to be considered for a successful global strategy include developing plans for creating new products, assuring customer service and products are what customers want, and recruiting skilled employees to provide this competitive advantage.

With this in mind, complete the following:

  1. Identify a non-global company.
  2. Select a market entry strategy.
  3. Create a 3-4 page description of how you would enter a specific global market using your chosen entry strategy.

Your final assignment should be proofread for correct spelling, grammar, and punctuation.

Part Three: 04 Global Expansion Project – Entering a Foreign Market

Continuing with the plan, the next area to research is that of the specific target market. Part of this would involve looking into the pros and cons of this area as we determine the proper way to enter.

Create a 5-7 slide presentation using the speaker’s notes section for your content and the slides for presentation purposes. Include the following information:

  1. Describe the specific target market
  2. Develop strategies for entering the target market
  3. Create a plan for entering the target market

Your presentation should be proofread for spelling and grammar. Your presentation slides should be concise.

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