Review this article from McKinsey  (https://www.mckinsey.com/business-functions/mckinsey-design/our-insights/a-design-led-approach-to- embracing-an-ecosystem-strategy) and try to understand the examples of innovation-driven companies discussed by Mark in Module 2 and how ir relates to the idea of an ecosystem strategy. After doing so, submit a proposal including a short analysis and action plan on a real- world enterprise, or your own, for its transformation into an innovation-driven enterprise (IDE). Students are to use the Rubric provided for better preparation and grading expectations.

Instructions:

1. Subject: Select one real-world enterprise (or your own!) to use as your test case. It can be a company, government or NGO entity.

• Data: Use whatever public sources you can find about this enterprise/entity to design a detailed plan.

• Analysis: Use the assigned article to draft and design your ecosystem strategy as it best fits your own organization and region.

Structure:

The following structure aims to present some clarity on the structure and content of your report:

1. Cover Page – The name of the case and student’s information
2. Executive Summary – A general overview of the ecosystem strategy
3. Company Background – Identify the company and key information
4. Identify IDE Potential – Ecosystem Analysis, Objectives & Goal
5. Action Plan (systematic, phases)
6. Conclusion & Recommendations (in brief)