- Choose a business segment that you are familiar with. You have been hired by this organization to develop strategic components and propose a data analytics strategy. This could include things liked data gathering, data use, data storage, data manipulation, etc.
- Use the tools below to understand the strategic nature of the organization, then focus your discussion on how you would implement your data strategy. Use the information from the tools below to support your ideas.
- Deliverables:
- Define the Organizations: (20 Marks)
- Vision and Mission (5 Marks)
- Overview of the organizations Industry Environment Assessment using Porter’s Five Forces (5 Marks)
- Develop the organizations Remote Environment Assessment using PESTEL Analysis (5 Marks)
- Develop a SWOT analysis (5 Marks)
- Data Strategy Proposal (15 marks)
- 3 Solid Ideas to ensure a data analytics strategy provides VALUE to the company
- For example: What ideas do you propose; what information gathering sources do you need; what automated processes do you suggest; what raw data do you suggest they gather? How with this help alleviate the SWOT Threats / Weaknesses and accents the Strengths / Opportunities.
- Back up your ideas with data from the strategic tools (5 forces/PESTEL) and the statements within the vision / Mission documents.
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